Illustrative course outlines

At OTC we believe in tailoring our courses to meet each client’s specific requirements.  The illustrative course outline below gives an indication of the type of course content that we’ve been asked to deliver. For more information call us on +44 20 7700 3330 or email

Strategy & Leadership Finance & Commerce Investment Banking

Advanced Financial Analysis

What is covered?

Using financial analysis as a basis for analysing companies’ commercial performance and forecasting and modelling future financial performance.  We start with some revision of the basics, but quickly move into looking at industry specifics and some of the more complex areas including cash flow and creative accounting.  The emphasis is on participants being able to reproduce calculations back in the workplace and to understand how to use those calculations to start the process of forecasting accounts for financial modelling.

Who will benefit?

Participants with some prior knowledge of financial statements, looking to take their analysis skills to the next stage.  It would really benefit those needing to understand how ratios are used in financial forecasting of business performance.

Course content

  • Revision of the structure and content of financial statements
  • The key stages of financial analysis
    Trend analysis
      Ratio analysis
  • Understanding industry and market drivers
    A structured approach to market analysis
    Understanding drivers of industry profitability
    Competitive advantage
  • Calculating financial ratios
        • Operational, financial status and stock market ratios
    Obtaining information from Bloomberg
  • A framework for analysing financial ratios – the pyramid of ratios
    The drivers of ROCE and ROE
    Creating and analysing the pyramid
  • Advanced accounting issues
    Off-balance sheet financing
    Exceptionals and proforma earnings
    Pensions and employee liabilities
    Deferred taxation
  • Cash flow analysis
    The importance of cash flow
    Understanding the cash flow statement
    Competitive advantage The limitations of the cash flow statement
    The benefits of restating cash flow information
  • Creative accounting
    Profit is an opinion
    Balance sheet management
    Window dressing
    The importance of cash flow as a reality check


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